About Us
Erin Blaskie, Bizinatrix & New Media Princess
Erin Blaskie, also known as the Bizinatrix, is in a hot, passionate love affair with the Internet. Whether she is leading her team of creative, outsourcing professionals or sharing information via the web, Erin brings to the table her enormous passion for tech, geek and the Internet.
Erin has been an online video host for Butterscotch.tv and Tucows as well as co-hosting the Macgasm video podcast; has been involved in large-scale social media activations with Ogilvy & Mather; and has serviced high profile clients such as Travelocity, Crystal Light, Tassimo, Shredded Wheat, Dove and Magnum Ice Cream. Erin was turned into a video game character in the iPhone / iPad game “Bar Star.” She also provides guest blog posts for Lawyerist, the Young Entrepreneur Council and Microsoft’s Business on Main site.
Erin is also the reason that Basecamp now has a pop-up calendar on their milestones section, she influenced the lifestream movement amongst the blogging community and she helps companies spread the word about her favorite toys and tools across the online medium.
Erin has also been featured in five print books; received two business awards at the 2010 Bootstrap Awards; honoured as Office Arrow’s 2008 Runner-Up Business Woman of the Year; has been interviewed by countless gurus and media personalities; is featured in major magazines and news outlets such as the Wall Street Journal, Mashable, Inc.com, Huffington Post, AMEX Open Forum, Portfolio.com, Examiner.com, About.com, Business Insider, Chatelaine, Costco Connection, ABC and CBC; and has been asked to speak at both national and international events including WordCamps in New York City, Chicago, Montreal and Toronto.
Contact Erin via Twitter or via e-mail.
Shorter Version
Erin Blaskie started her first company at the age of 21. Over the past few years, Erin has serviced high profile clients, such as Kraft, Post and Travelocity, has been featured in five published books, has been featured on Mashable, Wall Street Journal, Inc.com, Huffington Post, AMEX Open Forum, Portfolio.com, Examiner.com, About.com, Business Insider, Chatelaine, Costco Connection, ABC and CBC and has spoke at both national and International events.
Testimonials
“Erin is one of the most influential, credible, professional and personable social gurus and opinion shapers in Canada.”
“Erin is one of the most influential, credible, professional and personable social gurus and opinion shapers in Canada. A true digital and social native who has left a clear mark on the Canadian and North American social scene, so much that we rarely worked with a client or partner who didn’t know who Erin was.
Back when I was heading the social division at Ogilvy Canada, I engaged Erin on a number of client activations for some of our fortune 500 brands such as Unilever, Kraft, Post, Magnum to name a few. Erin played a huge role in making each one of those social activations an award winning success, delivering outstanding, measurable results through engaging her vast social networks in genuine, relevant conversations and activations that helped build all our brands in Canada and drive measurable results.
I am now heading the Marketing division at GiveGet, a soon to be launched game-changing social collaborative network and Erin is definitely on my speed dial list of contacts for building our social currency in the Canadian & North American markets”
- Duri Alajrami — General Manager, User Acquisition & Development
Read more testimonials here.
Media / Press
Blogs & Other Mentions
- SalaryReport.com - 12 Ways to Save on Personal Expenses While Starting Up
- SmallBizTrends.com - Ways to Encourage Innovation Without Burnout
- Inc - 12 Tips for Balancing Entrepreneurship & Parenthood
- Personal Branding Blog - Do CEOs Scavenge Social Media Accounts of Job Candidates?
- Under30CEO.com - 11 Keys to Getting Your Project Funded on a Site Like Kickstarter or Indiegogo
- LifeHack.org - How to Battle Your Inbox During Vacation
- PersonalBrandingBlog.com - 13 Branding Experts to Follow on Twitter
- IntheCapital.com - How to Effectively Spend Your Online Marketing Budget
- Globe & Mail - Ten Ways to Find Your Mentorship Match
- FOX Business - How to Manage the Loss of a Major Player in Your Business
- Forbes - Twenty Inspiring Young Female Founders to Follow on Twitter
- Huffington Post - How Small Business Owners Celebrate Milestones
- Tech.li - Do Enterprise Social Media Platforms Help with Productivity?
- TheNextWeb.com (TNW) - 7 Examples of Marketing Magic Using Facebook Fan Pages
- Small Biz Lady - Creating Multiple Streams of Income
- Globe & Mail - What Facebook Users Dislike About the New Makeover
- Mashable - 8 Tech Tools for Better Business Management
- About.com - Entrepreneur Defies Conventional Wisdom
- About.com - Not Worrying (Too Much) About Competition
- Women 2.0 - How Do I Find a Suitable Mentor?
- Microsoft’s Business on Main - Starting Up Right Out of College
- Microsoft’s Business on Main - How Do I Connect with Teen Consumers?
- Business Insider War Room - You Will Learn More About Human Nature as an Entrepreneur Than You Would in a Psych Course
- AMEX Open Forum - 16 Best Offline Conferences for Entrepreneurs
- AMEX Open Forum - 8 Ways to Make Your Business Feel Bigger Than It Is
- AMEX Open Forum - 20 Startups That Might Deserve Your Money
- MSN’s Business on Main - How Do I Hire a Virtual Assistant?
- Portfolio.com - Hop on the Entrepreneur’s Time Machine
- Examiner.com - An Interview with Erin Blaskie (Part 1)
- Examiner.com - An Interview with Erin Blaskie (Part 2)
- Mashable - 8 Ways to Recruit Startup Talent Using Social Media
- Inc.com - 8 Tips to Recruit Using Social Media
- Huffington Post - The 8 Best Entrepreneurs to Follow
- Young, Fabulous & Self-Employed - How to Get Off the Runway and Make Your Business Soar
- Attorney at Work - Five Reasons to Consider a Virtual Assistant
- E-Junkie - 11 Blogs That Every Aspiring Entrepreneur Must Follow
- Business Insider - Top 10 Entrepreneur Blogs You Should be Reading
- Work, Live, Play Cafe - How to Jumpstart Your Twitter Following
- The Blog Stylist - Woman in the Know: Erin Blaskie
- John Tesh - A List of the Most Lucrative Web Careers
- Guest Post on Lisa Olinda’s Blog: Oversharing in Social Media
- Guest Post on Nancy Marmolejo’s Blog: What is Lifestreaming?
- Liz Strauss - 50 Blue Feather Tweeters from WordCamp Chicago
- Young, Fabulous & Self-Employed - Making the Art of Possible a Reality
- TechCrunch - Pointing out new technology
Books Erin is Included In
- Michelle Goodman - “My So-Called Freelance Life“
- Association of Web Entrepreneurs - “The 2009 AWE Guide“
- Tina Forsyth - “Becoming an Online Business Manager“
- Pam Ivey & Kristi Pavlik - “The Business of Being Virtual“
- Kristen Jacoway’s “I’m in a Job Search - Now What?!“
Audio Interviews
- CALawReport.com - Interview on Virtual Assistance with John Corcoran
- 52 Motivational Interviews with Wayne Kelly - http://52motivationalinterviews.com/radio/
- Total Attorneys (Blog Talk Radio) - Working with Virtual Assistants (mp3 download)
- New Media Radio (Blog Talk Radio) - Social Media & The Virtual Assistant
- Academy for Online Business - Multiple Income Streams for Online Business Owners
- Marketer’s Mojo Teleconference - Multiple Avenues of Marketing
- Delaware Valley Virtual Assistants - On Passive Revenue
- John Jantsch - Interview on Virtual Assistance
- VA Visionaries - Social Networking & Virtual Assistance
- Michelle Schoen - On Project Management
- Stacy Karacostas - On Virtual Assistance 101
- Gina McNew - On Virtual Assistance & Delegation
- Mari Smith - Using Facebook for Business
Audio Podcasts
- Host of the Erin Blaskie Podcast (syndicated to iTunes)
- Guest Co-Host on the Macgasm Podcast
Awards & Accolades
- Finalist in the Mashable Open Web Awards for Favorite Social Media Maven to Follow
- Won First in the Small Business Category for the Shorty Awards
- Bootstrap Award (1st Place) for Best Pixie Dust Technique of the Year 2010
- Bootstrap Award (2nd Place) for Most Innovative Source of Bootstrap Capital 2010
- Bootstrap Award Finalist for Fastest Growing Bootstrap Company 2010
- Named 1 of 10 Young Entrepreneur Blogs You Should Be Following in 2010
- Named 1 of 30 Top Entrepreneur Blogs in 2009
- Named 1 of 10 Twitter “Hotties” You Should Follow
- Nominated as one of Canada’s Most Influential Women in Social Media
- Noted as 1 of 24 Top Upcoming Entrepreneurs on Twitter
- Named in a list of 50 Good Blogs to Read
- Runner-Up for Business Woman of the Year (OfficeArrow.com)
- Make Art Work
- WordCamp New York City
- WordCamp Toronto
- WordCamp Montreal
- WordCamp Chicago
- WebCom Montreal
- Social Media Summit Hawaii
Guest Blogging At…
Magazine Inclusions
- Featured in Chatelaine Magazine
- Featured in Costco Connection
- Mentioned on Entrepreneur.com
- Mentioned in Ottawa Woman Magazine
Media Mentions
- Wall Street Journal - How to Negotiate with Vendors
- CTV’s Tech Now - People Sharing Their Lives on the Web
- CTV News - Ottawa Woman Challenges Prime Minister to Twitter Race
- Yahoo News - Making Money by the Click
- ABC News - The VA Coach
- OttawaRegion.com - Mompreneurs Can Have It All
Press Releases
Print Interviews
- My Global Career - How to Reign in Runaway Negotiations
- Virtual Assistant Forums - Erin Blaskie Answers
- Office Arrow - Virtual Assistance & Erin Blaskie’s Story
- WP Addict - Why Erin Blaskie Recommends WordPress
Video Games
- Erin is featured as a social media character in Bar Star Game
Video Interviews
- Productivity Interview at Firepole Marketing
- CTV’s Tech Now - People Sharing Their Lives on the Web
- Interview with Wetoku
Video Work
- 6-Part Tutorial Series for PC Tools
- Screen Test for The A-List
- Guest Co-Host at Macgasm